Yahoo! and AT&T Wireless announce launch of Yahoo! Mobile Photos

Consumers Nationwide Can Now Access, Share and Take their Favorite Pictures Online With Them on the Go
(PresseBox) (Sunnyvale, CA and Redmond, WA, ) Yahoo! Inc. (Nasdaq:YHOO - News), a leading global Internet company, and AT&T Wireless (NYSE:AWE - News) today announced the launch of Yahoo! Mobile Photos for AT&T Wireless mMode™ subscribers nationwide. AT&T Wireless mMode customers can use the downloadable Yahoo! Mobile Photos client application to view and share the pictures in their Yahoo! Photos account while on the go. This new service is an extension of the longstanding Yahoo! and AT&T Wireless relationship and demonstrates the companies' continuing commitment to develop leading mobile services for consumers nationwide.
The new Yahoo! Mobile Photos application is a full color, graphical service that gives consumers a new, easy way to connect to their online photos over the AT&T Wireless network. Consumers can now access their Yahoo! Photos account, view saved pictures and create custom wallpapers while on the go. The application is available across a variety of AT&T Wireless Next Generation (GMS™/GPRS) devices. The Java version of the service also lets consumers save images locally on their phones and create a personalized album and slideshow that can be accessed without connecting to the Internet. The Yahoo! Mobile Photos service is available from AT&T Wireless for $2.99 a month, plus standard usage fees.
"We are excited to build on our successful relationship with AT&T Wireless and offer consumers a new, engaging way to easily view their favorite photos with their mobile phones," said Doug Garland, senior vice president, broadband and mobile services, Yahoo! Inc. "Yahoo! Photos is one of the leading online photos services and the new Yahoo! Mobile Photos service extends the experience beyond the PC to let consumers take Yahoo! with them and share their pictures with friends and loved ones in new, exciting ways."
"AT&T Wireless and Yahoo! are now bridging online and mobile photo applications, making it possible for our mMode customers to access all their photos right from their phones," said Sam Hall, vice president of mMode services, AT&T Wireless. "We're excited to work with a leader like Yahoo! to add simplicity and convenience into the exploding arena of photo and picture messaging applications."
Yahoo! is an Internet industry leader in providing a diverse array of innovative offerings for high speed wireless networks. Yahoo! Mobile Photos is the company's first downloadable client application on AT&T Wireless and adds to the number of other enhanced Yahoo! services, with richer graphics and enhanced usability, available to AT&T Wireless subscribers:
- Yahoo! Mobile Internet -- including Mail, Messenger, News, Sports and Get Local
- Yahoo! Games
- Yahoo! Alerts
AT&T Wireless mMode offers the richest collection of mobile information and entertainment sites in the U.S. -- including hundreds of games, thousands of ringtones and graphics, a variety of messaging services, popular Internet-based sites, and much more.
Yahoo! has become an essential part of the lives of millions of consumers and Yahoo! Mobile extends key services beyond the personal computer, making it easier for consumers to connect to key Yahoo! services on the go. Yahoo! Mobile offers consumers a range of innovative services, including wireless internet, messaging and games. Also, the Yahoo! Mobile site showcases how consumers can extend the services they know and love to their mobile devices and take Yahoo! with them.
Forward Looking Statements
This press release contains "forward-looking statements" which are based on management's beliefs as well as on a number of assumptions concerning future events made by management with information that is currently available to management. Forward-looking statements may include, without limitation, management's expectations regarding: our future financial and operating performance and financial condition, including the company's outlook for the fiscal year 2004 and subsequent periods; the outcome of our pending transaction with Cingular; subscriber growth; industry conditions; the strength of our balance sheet; our liquidity and needs for additional financing; and our ability to increase revenue, margins and operating free cash flow.
Readers are cautioned not to put undue reliance on such forward-looking statements, which are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside AT&T Wireless' control, that could cause actual results to differ materially from such statements. Without limitation these factors include: the risks associated with the implementation of our technology migration strategy, uncertainty concerning the effects of our pending transaction with Cingular, our ability to continue to reduce costs and increase the efficiency of our distribution channels, the potential competitive impacts of industry consolidation or alternative technologies, potential impacts on revenue and ARPU from competitive pricing and slowing penetration in the wireless industry, the effects of vigorous competition in the markets in which we operate, the risk of decreased consumer spending due to softening economic conditions, acts of terrorism, and consumer response to new service offerings. For a more detailed description of the factors that could cause such a difference, please see AT&T Wireless' filings with the Securities and Exchange Commission, including the information under the heading "Additional Factors That May Affect Our Business, Future Operating Results and Financial Condition" and "Forward Looking Statements" in its annual report on Form 10-K filed on March 5, 2004.

About AT&T Wireless
AT&T Wireless (NYSE:AWE - News) is the second-largest wireless carrier, based on revenues, in the United States. With 21.692 million subscribers as of March 31, 2004, and revenues of more than $16.8 billion over the past four quarters, AT&T Wireless delivers advanced high-quality mobile wireless communications services, voice and data, to businesses and consumers, in the U.S. and internationally.

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