Sapient Expands Its Interactive Practice With Strategic Group Hire

Group Hire Brings Key Marketing, Development and Design Experts from Award-Winning Independent Interactive Agency iChameleon to Sapient
(PresseBox) (CAMBRIDGE, Mass., ) Sapient (NASDAQ: SAPE) announced today it has expanded its award-winning Interactive business with a strategic group hire that brings cutting-edge marketing, development and design talent to its team. The company's decision was driven by the rapidly increasing client demand for Sapient's unique breadth of interactive marketing services. The new hires come to Sapient from the highly respected independent interactive agency, iChameleon Group, based in Hollywood, FL.

"We are thrilled to be adding this phenomenally talented and creative group of people to our Interactive team," said Sapient Chief Creative Officer Gaston Legorburu. "Client demand is accelerating the need to grow, but it's absolutely essential that we do so with people who share our passion for revolutionizing the dialog between a brand and its consumers. These are some of the most sought-after specialists in the industry-and by bringing them into Sapient, we are increasing our ability to continue to deliver rich interactive experiences for our clients."

The group hire comprises primarily producers, art directors, Flash developers, sound designers and video editors from iChameleon, which is renowned for providing custom interactive development and execution for some of the largest and best recognized brands in the world.

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