Time for tea with POSLIGNE® at KUSMI TEA: today's trendiest tea stores have chosen the AURES Group's stylish and colourful cash desk EPoS terminals

Odyssé Terminal in the KUSMI TEA store on the rue des Rosiers, Paris (photo: AURES Technologies 2010) (PresseBox) (Lisses - Fürstenfelbruck, ) KUSMI TEA stores, which specialise in topof the range teas - from the most illustrious to the trendiest - have chosen Odyssé by POSLIGNE® terminals (with a pearl base and carmine red colour clips) for cash desk operations (Paris and New York outlets).

"We particularly liked the ease with which AURES hardware could be integrated and deployed, as well as its excellent compatibility with CEGID Retail* applications," explained Bruno CONTREPOIDS, KUSMI TEA's Head of Information Systems. "The Odyssé terminal's touchscreen is really userfriendly, and our sales staff have found it easy and intuitive to use - all great advantages," he added.

"AURES proved to be the only point of sale terminal manufacturer capable of providing us with IT systems which perfectly matched our visual identity, colour codes and the unashamedly contemporary style of our Brand. They are the perfect match for our products' look and packaging, which is allimportant for our brand image," explained Yann MAROIS, in charge of Marketing for the chain.

"We are delighted by the fact that KUSMI TEA's New York outlet, which just opened, is now equipped with our integrated Odyssé system," concluded Gilles GRANVALET, Head of AURES Key Accounts.

*The Odyssé by POSLIGNE® terminals chosen by KUSMI TEA run ‘Yourcegid Retail’ software developed by the CEGID Group.


Pavel Michailovitch Kousmichoff's Tea Company has Russian origins: it was founded in 1867 in Saint Petersburg.
Purveyor of tea to the Tsars, it set up branches in London in 1907 and Paris in 1917.

Its innovative blends of tea (including typical black Russian tea, green teas, 'vintage' teas and 'certified origin' teas such as Darjeeling, Assam and Ceylon) have established KUSMI TEA's reputation as a tea specialist over a period of more than 140 years. Today, the brand is positioned at the top end of the market, directed at connoisseurs and tea addicts alike.



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