Rovi Corporation Launches New Technologies to Power Innovation at CES 2011

Rovi Mobile Music App (PresseBox) (Consumer Electronics Show, LAS VEGAS, ) Rovi Corporation (NASDAQ: ROVI) today announced that it will be debuting its newest digital home entertainment technologies this week during the 2011 International Consumer Electronics Show. The company recently announced Rovi Media Cloud, a suite of entertainment web services that is designed to enable the rapid creation of innovative new products, services and applications for the connected consumer. This announcement demonstrates Rovi plans to continue to power the next wave of digital entertainment offerings with content discovery, delivery, and enhanced interactivity capabilities that support advertising and drive consumer engagement.

"Rovi is helping our customers and companies in the entertainment industry bring a variety of products for the connected digital entertainment experience," said Corey Ferengul, EVP of product management and marketing at Rovi Corporation. "We're collaborating with industry leaders to help them innovate and design solutions that meet consumer demand for a better way to find and access entertainment content."

Rovi announced that it is collaborating with Trident Microsystems, Inc., a leading provider of set-top box and TV semiconductor solutions, to deliver Rovi TotalGuide to the Trident platforms. The integrated solution will enable consumer electronics manufacturers to quickly incorporate TotalGuide, an advanced media guide that combines access to broadcast, broadband and personal content on one user interface, on TVs and set-top boxes using Trident chips.

"As a leading provider of DTV semiconductor solutions today, Trident can bring the Rovi TotalGuide service to millions of users worldwide," said Dirk Wieberneit, senior vice president and general manager of the TV Business unit for Trident Microsystems, Inc. "Consumers will benefit from having a completely interactive and immersive media guide that enhances their overall TV viewing experience."

In addition, Rovi announced that DENSO Corporation, one of Japan's biggest automotive audio system OEMs and one of the world's leading suppliers of automotive systems, has signed a license to use the Rovi Automotive Solution in DENSO's Car Infotainment Systems. The agreement between Rovi and DENSO permits the deployment of Rovi media recognition capabilities and entertainment metadata in DENSO's Car Infotainment Systems to major automobile manufacturers.

For more information on Rovi technology to be showcased at CES, please contact linda.quach@rovicorp.com, (408) 562-8504.

Forward Looking Statements

All statements contained herein that are not statements of historical fact, including statements that use the words "will" or "is expected to," or similar words that describe the Company's or its management's future plans, objectives, or goals, are "forward-looking statements" and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results and/or from any future results or outcomes expressed or implied by such forward-looking statements. Such factors are further addressed in the Company's most recent report on Form 10-Q for the period ended September 30, 2010 and such other documents as are filed with the Securities and Exchange Commission from time to time (available at www.sec.gov). The Company assumes no obligation to update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release, except as required by law.

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