Telogic enables new marketing campaign and several tariff/option changes for customer Simsay

Tariffs are focused on ethnic target groups.
(PresseBox) (Dortmund, ) Berlin based ethnic MVNO Simsay GmbH launches several changes in tariffs and options for its tariffs "Simsay Global" and "Türkyildiz" today. Furthermore a marketing campaign is launched to reward customers of all tariffs for prepaid top ups.

This campaign rewards
- 2,50 Euro additional credit for the first top up of 15€,
- 3,50 Euro additional credit for the second top up of 15€ and
- 5,00 Euro additional credit for the third top up of 15€ during the campaign period that runs from today until 31st of March 2012. The total bonus credit is 11 Euro, which is unique for any prepaid tariff in Germany.

Simsay Global with calls for 1 Cent/Minute.

Customers of "Simsay Global" will benefit from a dramatic price change for calls to Singapur, USA, Kanada und Hong Kong. These destinations can be reached for just 1 Cent/Minute!

New tariff option run-times.

Customers in tariffs "Simsay Global" and "Türkyildiz" demanded shorter run-times for their tariff options. Therefore the run-times of "International Flat 500“ und „National Flat 500“ are now changes to 14 days. Both tariff options contain up to 500 Minutes that can be used to call national and international destinations.

Telogic enabled all changes for Simsay within a very short period of time to meet the fast changing market demands in the German ethnic prepaid market. Flexible systems like BSS and IN are the basis for creating tariff options for specific ethnic segments.

The top up campaign requires custom made changes in Telogic's BSS to track customer top ups that are done with Simsay vouchers, third party vouchers (Paysafe, viload), direct (credit card via web) and automatic top up. The system also takes care of marketing messages via SMS that make customers aware of these benefits.

Simsay is a customer of Telogic since 2010 and is one of the most successful ethnic brands in Germany. Simsay also runs "Arcarden Mobile" which is a loyalty prepaid tariff of shopping center operator Arcarden. All tariffs and customer care are operated by Telogic Germany.

Kontakt

Telogic
Park der Partnerstädte 2
D-44137 Dortmund
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