Rohrbach/Ilm, 18 June 2012: Contentserv GmbH, the manufacturer of web-based Enterprise Marketing Management Software solutions (EMMS), and e-pro solutions GmbH, which specializes in PIM and multichannel needs, will be pursuing mutual strategic paths
(PresseBox) (Rohrbach, )e-pro solutions GmbH is among the leading providers of standard software for Product Information Management (PIM), e-business and multichannel commerce. e-pro is co-founder of BMEcat, certification partner of eCl@ss and delivers the certification software for ETIM. e-pro has access to in-depth knowledge relating to the provision of standardized electronic product data catalogs.
Contentserv, the manufacturer of web-based Enterprise Marketing Management Software solutions enables their customers to map customer, marketing, print and media processes via a central platform. This facilitates the transparent and simple coordination of processes across all systems and departments. Complex marketing needs can also be supported efficiently.
As the new technology and implementation partner of Contentserv, e-pro will add the allround, modular EMMS software solution of Contentserv to their product portfolio. Thus e-pro can provide their existing and new customers with decisive added value in the area of print and marketing process optimization. Whereas up to now their focus generally has been on technical branches of industry and technical business, e-pro now has access to a broader market.
Conversely, Contentserv is integrating the market-leading tool developed by e-pro, e-proCAT, in their product portfolio. Electronic catalogs can be generated, edited and checked in accordance with the BMEcat and eCl@ss standards in order to distribute them in a uniform standard in all channels. A large amount of product data can be quickly cleaned up and standardized, as well as be classified automatically. Now Contentserv can provide their customers with yet another powerful solution.
„The reasons for the expansion of our partner network are obvious. The customer is king and wants to be served as such. Product communication is changing, so that many companies are faced with great challenges. With Contentserv we’re serving the demands of a broad market“, the Managing Director of e-pro Stefan-Maria Creutz comments. He adds, „We can provide services relating to the topics of comprehensive business consulting for marketing and data management processes, as well as central and media independent product data maintenance and web developments. This enables us to coordinate the change and offer our best-of-breed solutions.“
Patricia Kastner, CEO of Contentserv GmbH comments, „The alliance of both of our approaches will result in a wide range of opportunities. Our products complement one another ideally and there’s enormous potential for both partners. Our first mutual projects and successful pitches have demonstrated this. And what’s more and this is extremely important to us: We’ve found each other on human terms. The good chemistry between the teams works well. We‘re convinced that we’ll achieve a great deal together.“
Petra Holzberger-Nwoko, Director Partner Management of Contentserv GmbH will gladly answer any questions regarding the Contentserv partner network. She can be reached under T: +49 8442 9253-850
About Contentserv GmbH
Contentserv GmbH is the software manufacturer for Enterprise Marketing Management Solutions (EMMS). Contentserv provides creative systems for marketing, sales and communication and is unique in its all-round and user-friendly approach. All creative media and communication processes are supported with this approach. Media such as catalogs, portals and websites, magazines or advertising material are created professionally without specialized knowledge via a web browser. Thus, processes are optimized, and considerable savings in costs and time are achieved. This in turn leads to quicker time to market for the product communication and to a clear competitive edge.
Petra Kiermeier, Director Marketing
Werner-von-Siemens-Str. 1 • 85296 Rohrbach (Ilm) • Germany
firstname.lastname@example.org • www.contentserv.com
T +49 8442 9253 870 • F +49 8442 2044