Top Ten 2013 Predictions for the EMEA Retail Sector Revealed by IDC Retail Insights

(PresseBox) (London, UK, ) This week, IDC Retail Insights revealed their Top 10 Predictions for Europe, Middle East and Africa (EMEA) retail sector in a complimentary web conference. Featuring analysts, Ivano Ortis, Christine Bardwell, Mark Yates and Hana Chmelova, the web conference highlighted key trends and developments that will impact EMEA retail sector's business and technology investment decisions in 2013 and beyond. Click here to view the recorded web conference:

According to Christine Bardwell, Research Manager, IDC Retail Insights "Western European retailers will invest in creating an omnichannel reality in 2013, and technology will play a key role, while retailers in the CEMA region will continue to look to the more mature Western European retailers for inspiration on placing the customer at the heart of investments and decisions".

IDC Retail Insights' Top 10 Predictions for the EMEA retail sector for 2013 and beyond are:

1. Retailers will remove barriers and instead encourage the Stop Start Shopper
2. Omni-channel Retail Maturity Will Move From Foundation to Convergence and From Precision to Immersion
3. Retailers omni-channel objectives will Require Platform & Architecture Investments
4. Focus on the Execution: from Supply to Shelf
5. Boost Customer Experience by Bringing the Store to The "Next Level"
6. Modernization and expansion of Russian retail will drive IT uptake as leading players look for advantage
7. Online CEE Retailers in Experimenting Mode and Will Move on to the Foundation Phase
8. Complete off-the-shelf retail solutions likely to emerge in the Middle East
9. Store technology, including POS, will become customer facing and customer centric
10. Data architecture maturity will allow for true omnichannel marketing

Web Conference Details:
IDC Retail Insights Predictions 2012: EMEA Retail

December 11, 2012

This EMEA-centric IDC Retail Insights Top 10 Predictions web conference focused on recent industry trends in Europe, Middle East and Africa, while providing a sub-regional and country level analysis on best practices surrounding the use of information technology that would assist companies in 2013 in improving their capabilities within areas such as product lifecycle management, supply chain, IT productivity, merchandise strategies, and omni-channel customer experiences. During this one-hour, complimentary web conference, the analysts provided a perspective on potential emerging, longer-term trends. Ivano Ortis, International Head for IDC Retail Insights, was joined by analysts Christine Bardwell, Luca Bonacina, Hana Chmelova and Mark Yates. Click here to register:

For additional information about this research, or to arrange a one-on-one briefing with an IDC Retail Insights analyst, contact Follow IDC Insights on Twitter: @IDCInsights.

About IDC Predictions

A hallmark of IDC's offering for three decades, the annual Top 10 Predictions reports provide IDC's outlook on the IT market, across industries, for the coming year. During the next 60 days, IDC will publish dozens of Top 10 Predictions documents for 2013. Please visit for a complete listing.

About IDC Retail Insights

IDC Retail Insights assists retail businesses and IT leaders, as well as the suppliers that serve them, in making more effective technology decisions by providing accurate, timely, and insightful fact-based research and consulting services. Staffed by senior analysts with decades of industry experience, our global research analyzes and advises on business and technology issues facing the retail industry. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology market. IDC is a subsidiary of IDG, the world's leading technology, media, research, and events company. For more information, please visit or email Visit the IDC Retail Insights Community at


IDC Corporate Headquarters
5 Speen Street
USA-01701 Framingham
Social Media