New IDC MarketScape Provides a Vendor Assessment of the Managed Print Services Market in EMEA

(PresseBox) (London, ) International Data Corporation (IDC) has published a new vendor assessment and market analysis profiling and ranking the leading providers in the managed print services market in EMEA. The MarketScape report found that Canon, HP, Lexmark, Ricoh and Xerox are leaders in EMEA in the managed print services market.

This IDC study assesses nine hardcopy vendors that are participating in the managed print services (MPS) market in EMEA. Vendor selection included vendors with existing and developing MPS programs. This assessment discusses both quantitative and qualitative characteristics that explain success in this important market. Growth of print services will continue to escalate as companies of all sizes recognize the savings and efficiencies that can be realized under such programs and vendors compete aggressively to expand market reach and gain share.

"Ongoing economic uncertainties force businesses to reduce costs and optimize their operations. This creates an opportunity for hardcopy vendors to promote their managed print services to a larger audience of small, medium, and large enterprises," said Arnaud Gagneux, research director, European Imaging, Printing, and Document Solutions. "An increased competitive landscape forces vendors to adapt and differentiate their MPS offerings and to look for alliances and partnerships to ensure that they provide the right service to the right company through the right channel, at the right price."

The IDC MarketScape report utilizes a rigorous scoring methodology that produces a definitive assessment of each vendor's current market capabilities and strategies for competing in the future.

Additional key findings include:

- Continuous growth of print services in EMEA as companies of all sizes recognize the benefits print services can offer.
- Customers need consistency of delivery.
- Appropriate go-to-market strategy which may be multichannel, direct and indirect.
- Customers need security requirements.
- Alliances and partnerships are vital to ensure the largest portfolio of solutions catering for all environments.
- Moving above and beyond cost savings into document solutions.
- SMBs are keen to benefit from MPS.

IDC MarketScape: EMEA Managed Print Services 2012 Hardcopy Vendor Analysis (IDC #KD01V - March 2013) is a new vendor assessment and market analysis profiling and ranking the leading providers in the managed print services market in EMEA utilizing the IDC MarketScape model. The vendors covered in this IDC MarketScape analysis include established and emerging vendors; 9 in all. The vendors are HP, Xerox, Ricoh, Lexmark, Canon, Konica Minolta, Oki, Sharp, and Kyocera Document Solutions, with an overview of other vendors, including Brother, Epson, Dell, and Samsung.

About IDC MarketScape

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of IT, telecommunications, or industry-specific suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT, telecommunications, or industry-specific vendors can be meaningfully compared. The framework also provides technology buyers with a transparent foundation to allow companies to independently compare the strengths and weaknesses of current and prospective vendors.

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