S4M at Broadcast Asia 2006

Brand New Product "S4AdSales NG" for the first time in Asia
(PresseBox) (Köln, ) From June 20 to 23, Solutions for Media presents its systems for Managing Media Assets & Revenues at Broadcast Asia 2006 in Singapore. Broadcast Asia is Asia’s Premier Broadcasting Technology Event and the industry’s preferred marketplace in Asia Pacific for both hardware and software. S4M presents the very latest technology of media related software at the S4M booth in Hall 8, Block/Stand 2 - 01 (German Pavilion).

One highlight of the show will be S4AdSales NG, S4M’s brand new Cross Media Sales System that will be exhibited for the first time in Asia. It is based on S4M’s extensive experience in the area of air time sales / media sales systems, but was developed from scratch, focusing on the latest technology and setting a high value on corresponding to varying workflows of different broadcasters around the world.

S4AdSales NG enables broadcasters to manage and place advertising efficiently and effectively and represents all the important tasks in one integrated system, featuring

Customer Relations Management

Sales Proposals

Contract Management

Traffic

Pricing/Forecasting

Tape Library Management

Billing

Ratings Analysis and Prediction and so on…

With S4AdSales NG S4M developed a system that makes work easier, that keeps customers satisfied, that saves money and that even helps to increase revenue:

S4AdSales NG is a "Real Time Integrated System". That means it replaces various single systems (which in some cases are not even connected to each other) and combines them to create an efficient and time saving workflow.

S4AdSales NG increases revenue using most innovative features to optimize inventory and to optimize spots placement. In a live test the S4M optimizer module was able to reduce the over delivery of ‘manual’ GRP-bookings by more than 13 percent while keeping - and even improving - the customers’ placement preferences. That way, customers’ needs have been fulfilled completely although using 30% less airtime, most of it being part of primetime slots, which could be sold additionally.

S4AdSales NG provides unique easy to use and customizable user interfaces. A huge part of the system is self-explanatory and (airtime) sales experts are able to use the system immediately. Every module provides an easy overview all the time and every user is able to personalize the interface according to his wishes.

S4AdSales NG provides additional value through video features and integrated media analysis. As soon as a concrete commercial film is available S4AdSales NG gives users access to the corresponding video material. And the integrated media analysis module tops the system off: It can import any amount of ratings information, enables users to quickly call up television audience measurement (TAM) information and even combines ratings information with video: It is possible to watch five different channels and the corresponding ratings at once.

Kontakt

S4M - Solutions for Media GmbH
Am Coloneum 3
D-50829 Köln
Marcus Metzner
Pressekontakt
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